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Real Estate Podcast
Friday, September 02, 2022

Monthly Real Estate Market Talk

If you’re a new agent just starting out, it’s vital to know the major trends and strategies early on.

Whether you’re just starting your career or you’re an established agent who wants to improve your marketing, there’s still a lot to learn and a lot of things to keep your eyes on.

In this 22nd episode of The Process podcast, Preston Guyton and Travis McClure discuss the highlights of the mastermind session and how it has helped agents get ahead in their businesses.

They will also go over some changes and challenges that are occurring in the industry right now.

Dive into the different trends in the real estate market and get ready to differentiate yourself from the rest of the pack!

Using these Changes to Your Advantage.

Changes in the real estate market are no secret and new technologies have brought about changes in market dynamics and given rise to new players.

The importance of agents in this business is still paramount even with all the recent transformations, however, innovative marketing strategies are not limited to just a few real estate agents.

Targeting more niche audiences has become an integral part of the strategy for marketers looking to attract and engage prospective clients in different ways

Remaining up-to-date on changes in the market and factors affecting it is necessary to maintain a competitive edge.

Having this knowledge benefits you in more ways than one, particularly when competing against other agents who might lack the same level of awareness as to how their clients feel about buying and selling properties.

Understand the developing trends as we can observe a change in how individuals search for homes and evaluate their attributes thanks to technology – exactly as we just saw with online real estate brokers and software like Zillow.

These changes can help you make better decisions about what properties are worth buying or selling, but it’s important not to rely solely on technology because there are still plenty of other factors at play when making buying decisions—like location and neighborhood quality.

To avoid being left behind by the evolving industry trends, it is important to strategically adapt and improve your marketing strategies.

To succeed, you must first identify the specific field in which you excel and focus solely on it.

Discarding unnecessary processes from a customer’s point of view and emphasizing valuable ones are crucial, not only will our profit margin improve but our client base will also be more content.

There’s No Time Like the Present

When it comes to running your business wisely sometimes you need to think beyond what is considered as conventional wisdom.

Releasing non-functional methods and concepts can lead to advancement and it’s not possible to foresee the future with certainty but if you are able to detect patterns and take action accordingly then your chances of succeeding will improve.  

A career in real estate can be incredibly rewarding as there’s ample opportunities available for agents from all walks of life – giving it your best shot could lead to great things

Agents with a stake in their companies own a large portion of the real estate market.

They are the top designers of the future and are experts at keeping up communication with their clients.

They have mastered the art of turning into weekly residual revenue generators that generate passive money.

The economy seldom affects the sector since agents deal with individual clients who spend more seasonally and less on basics during these difficult times.

In these challenging economic times, the agents that accept change and employ technology will succeed more.

In fact, as long as agents continue to educate themselves on all the business has to offer, the future of real estate appears to be quite bright.

If you want to keep ahead of the competition, you’ll need to pick up new abilities and take on new responsibilities, but with these tips and pieces of advice, you’ll be prepared to succeed.

The future is now, and there is no time like the present.

Conclusion: Stand Out from the Crowd

Never be scared to stand out from the crowd and be distinctive.

Take use of whatever competitive edge you believe you have over your competitors. Set some objectives for yourself and consider how you may be different.

After all, you already represent a sizable sector of the economy that is expected to expand over the next few years. 

Some agents are spending more money marketing the properties they are dealing with and less money promoting themselves.

But the solution lies in proactively keeping positive client relations in order to continue getting referrals for years to come.

If you can accomplish it, you will always be in a better position than your rivals.

You must be involved in your business actively if you want to survive economic downturns.

It is insufficient to merely observe how the market behaves and respond to it.

Even in a bad economy, you should always be on the lookout for chances since circumstances will eventually change.

If you are not ready for that possibility, you can discover that you are moving in the wrong direction when customers start going to your rivals’ businesses rather than your own.

Don’t be afraid to shake things up. We’ve already seen how this has worked for top real estate agents—why not try it out for yourself?

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Preston Guyton